Small Is the New Big by Seth Godin - Audiobook

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Small Is the New Big

Audiobook

Nonfiction: Business & Economics / Leadership

Abridged 7.5 hour(s)
Publication date: 07/24/2006

Small Is the New Big

And Other Riffs, Rants, and Remarkable Business Ideas

Seth Godin; read by Seth Godin

Available from major retailers or BUY FROM AMAZON

Audio CD ISBN:	9781598870565
Digital Download ISBN:	9781598871050

Summary

Big business used to be a good thing.

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Product Description

Big meant economies of scale, lots of resources, and more power. Big meant better.

Then small happened.

Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next “big” thing.

Author Bio

SETH GODIN is a bestselling author, entrepreneur and agent of change. His book Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. It also appeared on The New York Times business book bestseller list. He lives in Westchester County, New York.

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You're currently on:

Small Is the New Big

And Other Riffs, Rants, and Remarkable Business Ideas

Seth Godin; read by Seth Godin

Summary

Product Description

Author Bio

You Might Also Enjoy

The Innovator's Dilemma

The Secret

SPIN Selling