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The Chaos Imperative

Unabridged   4.5 hour(s)
Publication date: 08/13/2013

The Chaos Imperative

How Chance and Disruption Increase Innovation, Effectiveness, and Success

Available from major retailers or BUY FROM AMAZON
Audio CD ISBN:9781622312481
Digital Download ISBN:9781622312498


Ori Brafman, bestselling co-author of Sway: The Irresistible Pull of Irrational Behavior, and leadership guru Judah Pollack reveal how organizations can drive growth and profits by giving contained chaos and disruption the space to flourish, generating new ideas that trigger innovation.

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Product Description

People and organizations tend to approach chaos as if it were an unruly beast—something that needs to be reined in, or avoided at all costs. But what if there’s a benefit to chaos? What if it’s actually crucial for inspiring industry innovation?

In The Chaos Imperative organizational thinker and bestselling author Ori Brafman and management consultant Judah Pollack dramatically demonstrate how even the best and most efficient organizations—from Fortune 500 companies to today’s US Army—can become more innovative by allowing a little unstructured space and “contained chaos” into their planning and decision-making.

Through their consulting work, they realized that while structure and hierarchy are essential both in large corporations and small groups, too much of either can stifle creativity.

Weaving together stories and case studies with insights from areas as far-reaching as neuroscience, medieval history, and video gaming, Brafman and Pollack reveal how creating pockets of chaos within organizations can inspire the creative leaps that lead to new growth.


“Narrator Drew Birdseye’s lively phrasing and appealing vocal personality help listeners stay engaged.”

“Thought-provoking insights. . . . A must read.”
      —Booklist [HC starred review]

“This useful and practical book will be welcomed by managers looking for new ways to innovate.”
      —Publishers Weekly

Author Bio

ORI BRAFMAN has an MBA in organizational studies from Stanford Business School and consults with and speaks to Fortune 500 companies on organization, disruption, and innovation. Brafman is the coauthor of New York Times bestseller Sway, also a HighBridge audiobook. For the past two years, he has worked closely with the US Army on a training program that introduces chaos theory into the Army’s decision-making.

JUDAH POLLACK is a regular speaker at UC Berkeley’s Haas School of Business, as well TEDx conferences around the country. An expert in the field of leadership, Pollack has worked with Google, SAP, and Oracle, as well as with the Special Forces and the Army’s senior leadership. Most recently he developed a program to help returning soldiers reintegrate into non-combat military life from the experience of war

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